LOS ANGELES – "How to Train Your Dragon" continues to breathe glow during the box office, whilst newer releases have been mostly blowing smoke.
The DreamWorks Animation journey took in $15 million to reclaim the No. 1 spot in the fifth week end of release. "How to Train Your Dragon" non-stop in initial place in late March, afterwards forsaken back in to the pack. But it has reason up strongly as good as climbed to the tip again among the flurry of so-so brand new releases.
The story of the Viking girl as good as his pet fire breathing monster raised the sum to $178 million as good as is upon the way to apropos the $200 million hit.
Premiering weakly during No. 2 with $12.3 million was Jennifer Lopez's romantic comedy "The Back-up Plan," expelled by CBS Films. Another comedy, Steve Carell as good as Tina Fey's "Date Night" from 20th Century Fox, reason up good to finish during No. 3 with $10.6 million, raising the sum to $63.5 million.
Among the weekend's alternative newcomers, the Warner Bros. action crack "The Losers" flopped during No. 4 with $9.6 million. Disney's nature movie "Oceans" had the solid opening for the documentary, coming in during No. 8 with $6 million.
"How to Train Your Dragon" nearly regained the No. 1 spot the prior week end though wound up the close second to Lionsgate's superhero humerous entertainment "Kick-Ass." In the second weekend, "Kick-Ass" slumped to No. 5 with $9.5 million, down 52 percent from the debut, lifting the sum to $34.9 million.
Revenues for "How to Train Your Dragon" were off the scant twenty-three percent from the prior weekend.
"To be No. 1 in week five, it's an sparkling time," pronounced Anne Globe, conduct of marketing for DreamWorks A! nimation . "Especially to be decisively No. 1 after last weekend's box-office shenanigans."
The box office had ended in rare photo finishes for two straight weekends as cinema bunched up tightly in the rankings. Though "How to Train Your Dragon" was the clear leader this time, tip cinema again were swarming closely together as the weekend's newcomers unsuccessful to grab most attention.
Overall Hollywood revenues should tip out during about $100 million, the lowest-grossing week end of the year, pronounced Paul Dergarabedian, box-office researcher for Hollywood.com.
Fans might simply be examination their finance management among the delayed mercantile recovery, saving their money for the onslaught of summer blockbusters which starts May 7 with "Iron Man 2."
"They might be saying, 'I wish to see big summer movies, so I'm only starting to wait,'" Dergarabedian said. "Then suddenly, we're starting to have this large week end when 'Iron Man 2' opens after we've had these common weekends."
While "The Back-up Plan" non-stop weakly, CBS Films was anticipating it would reason up good in successive weekends, as romantic comedies often do.
"Jennifer Lopez's films have good legs, as does she," pronounced Steven Friedlander, conduct of distribution for CBS Films.
"The Back-up Plan" stars Lopez as the singular woman who gets pregnant by synthetic insemination, afterwards meets the male of her dreams.
"The Losers," whose expel includes "Avatar" co-star Zoe Saldana, is the comic-book instrumentation about the Special Forces team seeking for payback after the mission goes bad.
Narrated by Pierce Brosnan, "Oceans" offers up-close glimpses of blue whales, walruses, sea turtles, spider crabs as good as alternative aquatic life. ! Since op ening upon Earth Day Thursday, "Oceans" has taken in $8.5 million.
"Oceans" played in narrower recover than alternative brand new movies, averaging $4,975 in 1,206 theaters, the satisfactory result for the documentary. By comparison, "The Back-up Plan" averaged $3,735 in 3,280 theaters as good as "The Losers" averaged $3,271 in 2,936 cinemas.
Estimated sheet sales for Friday by Sunday during U.S. as good as Canadian theaters, according to Hollywood.com. Final figures will be expelled Monday.
1. "How to Train Your Dragon," $15 million.
2. "The Back-up Plan," $12.3 million.
3. "Date Night," $10.6 million.
4. "The Losers," $9.6 million.
5. "Kick-Ass," $9.5 million.
6. "Clash of the Titans," $9 million.
7. "Death during the Funeral," $8 million.
8. "Oceans," $6 million.
9. "The Last Song," $3.7 million.
10. "Alice in Wonderland," $2.2 million.
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Universal Pictures as good as Focus Features have been owned by NBC Universal, the section of General Electric Co.; Sony Pictures, Sony Screen Gems as good as Sony Pictures Classics have been units of Sony Corp.; Paramount as good as Paramount Vantage have been divisions of Viacom Inc.; Disney's parent is The Walt Disney Co.; Miramax is the multiplication of The Walt Disney Co.; 20th Century Fox, Fox Searchlight Pictures as good as Fox Atomic have been owned by News Corp.; Warner Bros. as good as New Line have been units of Time Warner Inc.; MGM is owned by the consortium of Providence Equity Partners, Texas Pacific Group, Sony Corp., Comcast Corp., DLJ Merchant Banking Partners as good as Quadrangle Group; Lionsgate is owned by Lions Gate Entertainm! ent Corp .; IFC Films is owned by Rainbow Media Holdings, the auxiliary of Cablevision Systems Corp.; Rogue Pictures is owned by Relativity Media LLC; Overture Films is the auxiliary of Liberty Media Corp.
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